2012 Consumer Electronics Show Debuts Recycled PVC Badge Holders
LAS VEGAS, Nev., Jan. 9, 2012 – The Consumer Electronics Association (CEA)®, owner and producer of the 2012 International Consumer Electronics Show being held in Las Vegas January 10-13, is distributing over 140,000 badge holders made from recycled vinyl, one of many new sustainability practices CES is introducing this year.
Attendee badge holders for 2012 CES, the world’s largest technology tradeshow, are made from repurposed vinyl show banners from last year’s show, and CEA will collect those badge holders at the end of the 2012 CES to recycle them again. CEA will also collect even more magnetic, vinyl, and cardboard show signs for recycling through a partnership with Repurpose America, a nonprofit focused on tradeshow recycling.
Last year, Repurpose America collected nearly 15,000 square feet of vinyl banners from the show. In addition, CEA worked with contractors to recycle 289.6 tons of solid waste generated at CES 2011 and increased the event’s recycle rate from 68 percent to 77 percent, much higher than the average recycle rate of trade shows held at the Las Vegas Convention Center.
“Our green and recycling efforts are unprecedented for the largest annual event in the Western hemisphere, covering more than 1.8 million square feet and welcoming more than 140,000 attendees,” said Gary Shapiro, CEA president and CEO. “We’ve worked hard to ensure that we are using the latest and greatest sustainability practices in producing CES.”
The CEA has 2,000 members representing the U.S. consumer electronics industry. For more information on sustainable materials used at CES 2012, please go to: www.CESweb.org/green.
The Vinyl Institute represents the leading manufacturers involved in the production of PVC vinyl in the United States, and promotes the value of PVC and vinyl products to society.
For more information, contact:
Jeffrey B. Palmer
Director of Marketing & Communications
The Vinyl Institute
571-970-3327
jpalmer@vinylinfo.org
Also go to: www.vinylindesign.com, www.achievegreen.net, and www.vinylinfo.org.